| >>Agenda>>At-a-glance 
                  overview
 
 
 
   09.11.2010 Pre-Conference Workshop: 
 Building the business case for profitable FTTx deployments – understanding the real drivers of profitability, what works and what doesn’t(Workshop language is English)
 This workshop will be focussed on the detailed business drivers of an FTTx implementation.   How can you make money and how do you avoid losing – because mistakes in FTTx are very costly.  The workshop will include high levels of interaction and help people learn where they should be paying attention in developing realistic plans for FTTx businesses.  It will also reference the role of other technologies such as DSL, WiMAX etc when you are developing an FTTx business plan.   No two deployments are identical. Local conditions, regulation, penetration, costs for digging, geography etc will all impact the business case and so the workshop will cover key drivers of profitability and also share the key aspects of building a realistic business model.   It will include key aspects of business modelling combined with real world examples of costs, issues, best practices and potential traps for the unwary.
 10.11.2010 08h30 | 09h00>>Reception & Welcome coffee
 
 09h00 | 09h10>>
 Welcome Message & Opening of the FTTH Forum 2010
 Hassan M. Claussen, Managing Director, HanseCom Media & Communication
 
 09h10 | 09h40>>
 Key Note Address
 Taking Your Life to New Horizons
 Chris Holden, President, FTTH Council Europe
 
 09h40 | 10h10>>Key Note Address
 Thilo Kusch, CFO Magyar Telekom
 
 10h10 | 10h40>>
 From Fibre Deployment to Fibre Adoption
 Ana Pesovic, Alcatel-Lucent
 10h40 | 11h00>>Coffee-Break
 
 11h00 | 11h30>>
 Using Pre-Connectorised Solutions on Aerial Networks to Enable Fast and Cost Effective Fibre Builds Outside the Major City Environments
 Mike Knott, Corning
 11h30 | 12h00>>FTTH and Other Future Proof Optical Access Architectures which Consider CAPEX Limitations and Other Real-Life Decisive Factors
 Eliseo Rodriguez, Keymile
 
 12h00 | 12h30>>
 Presentation title to be confirmed
 
 12h30 | 13h00>>FTTH Worldwide Panorama
 Roland Montagne, Idate
 13h00 | 14h15>>Lunch (sponsored by Elcon)
 
 
 14h15 | 14h35>>Afternoon Key Note Address
 Regulatory Challenges of Next Generation Networks
 Marcus Weinkopf, Vice President Regulatory Affairs Wholesale & Networks, Deutsche Telekom AG, Bonn
 14h35 | 16h00>> Panel Session Business Models Part 1
 Chairman: Richard Jones, Ventura Team
 Panelists:
 
 Thilo Kusch, Magyar TelekomFrans-Anton Vermast, City of Amsterdam
 Lars Hedberg, The Swedish Urban Network Association
 
 16h00 | 16h20>>
 Coffee-Break
 
 16h20 | 18h00>> Panel Session Business Models Part 2
 Chairman: Richard Jones, Ventura Team
 Panelists:
 
 Roland Montagne, Idate
 Benoit Cosandey, Sierra Energy                                                                                                                                           Marc Duchesne, FiberGeneration
 
 
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